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FALL WINTER 24 COLLECTION

"VIDÍSSIMA"

The superlative of "vida" (life) in Portuguese, "VIDÍSSIMA," alludes to being full of life and invites one to live it to the fullest. "This collection celebrates the feelings of happiness, privilege, and the excitement of being alive, encapsulated in a new unique word," comments designer Ricardo Preto, who signs his sixth collection as Creative Director of PAULA.

PAULA’s Fall Winter 24 collection is crafted from the finest raw materials, emphasizing sophistication and elegance. Silk brings a touch of opulence, while leather adds a chic edge. Knitted jacquards and cashmere offer warmth and comfort, making these pieces perfect for the upcoming colder season. The use of these premium fabrics highlights PAULA's commitment to high-quality fashion, setting the brand apart with its attention to detail and superior craftsmanship.

Explore PAULA's collection to find timeless, stylish pieces that exude confidence and refinement.

Made in Portugal

The techniques in this collection highlight the prestige of Portuguese craftsmanship, using Lusitanian wool woven into handmade embroidery. Artisans from Lixa, in northern Portugal, meticulously hand-embroidered the SAPHIRE, AITAKE, and OYSTER designs.

MATERIALS

The materials used include matte satin, crepe, or printed silk twill. Some of the standout pieces are: the ASPEN cape, embroidered velvet with feathers, the PORCINI and MORCHELLA velvet shirt and pants, and the CHANTERELLE, SHIRLEY, BELLONA, CINI, SELENE, GRAY, ENOKI, MYIAMA, and AITAKE dresses. The brand continues to evolve with outerwear pieces such as the HAZEL wool coat, PAULA blazer, and LEO embroidered vest. In jacquard, the TOADSTOOL coat and the JADE/SPAR top and skirt set stand out. In cashmere, the CEP sweater with embroidered stones. Finally, the softness and warmth of cashmere pieces such as the LACTARIUS and CEP sweaters with embroidered stones, along with the BLUSHER polo and the SULFUR dress, are ideal for a winter wardrobe.

Colors

The Fall/Winter palette includes tones like Poseidon blue, Brittany blue, bellflower blue, garden green, warm oranges like burnt henna and rooibos tea, Italian plum, golden yellow, and coffee bean brown. The prints include animal print, Junglito camouflage, Warm Garden floral, stripes, and the geometric Symmetrical Eye. Embroidered patches with mushrooms and flowers add unique details to the "VIDÍSSIMA" collection.

PAULA FW24 New Season Collection
PAULA FW24 New Season Collection

Elevate Your Style with PAULA

The "VIDÍSSIMA" collection by PAULA is available exclusively at all Fashion Clinic stores, online and El Corte Inglés Serrano 44 in Madrid.